Case Studies Archives - Procede Software

For Peterbilt of Atlanta, Partnering with Procede Software Results in Better Data Access that Drives Growth

SAN DIEGO, Calif. — February 6, 2023 — Scott Pearson, Dealer Principal at Peterbilt of Atlanta, has been serving the heavy-duty truck industry for decades: he spent 18 years working at Peterbilt Motors Company and several more years as dealer principal of a Peterbilt dealership in Las Vegas before founding…

For Kerlin Bus Sales & Leasing, Taking Care of Customers Is Top Priority

Kerlin Bus Sales & Leasing’s roots in Indiana go back nearly a hundred years—Russell Kerlin founded the Kerlin Motor Company in 1927. Then, in 1962, his son Ed sold his first Thomas Built Bus, setting the dealership on a course it has followed for sixty years and counting. In that…

At Cumberland International Trucks, Customer Centricity is the Key to Success

As the CEO of Cumberland International Trucks, Terry Minor’s roots with Navistar run deep. He joined the company as a Parts Sales Manager in 2000, eventually working his way up to Vice President of Sales. In 2007, Navistar offered him the opportunity to purchase an International dealership in Nashville, and…

For Indel Power, a Long-Standing Tradition of Excellence Drives a Commitment to Customer Satisfaction

Johnson & Towers and Western Branch Diesel founded their businesses in marine service in 1926 and 1946, respectively. Over time, each company grew as a distributor, offering brands such as Detroit Diesel, Allison Transmission, mtu, Volvo Penta, and others. Then, in 2019, Johnson & Towers and Western Branch Diesel merged…

For Interstate Companies, Pride in Service Is More than a Motto—It’s a Commitment to Their Customers

Interstate Companies was founded in 1957. In continuous operation for over 60 years, it has become an industrial conglomerate focused on distribution, industrial product sales and manufacturing. It specializes in sales and support of heavy-duty trucks, final-stage vehicle manufacturing, sales and support of diesel engines, industrial bearing and power transmission…

Atlantic Utility Trailer Sales Makes It Their Mission to Serve Customers, Employees, and Partners with Integrity

Atlantic Utility Trailer Sales, Inc. has been working hard for its customers since 2002, but the company’s roots go back much further. The primary ownership team spent 20 years growing a successful, multi-location dealership in Ontario and Quebec in Eastern Canada before returning to their hometown of Philadelphia and securing…

For Kriete Truck Centers, Stewardship Drives Success

When David Kriete, President and CEO of Kriete Truck Centers, talks about his organization, his respect for history and enthusiasm for people is clear: “Kriete Truck Centers is a nearly 70-year-old organization. It was founded by my grandfather in 1951. Henry Kriete was a Vice President for Mack Trucks in…

The Value of Partnership in a Global Pandemic

Procede pivots to provide certainty to customers in uncertain times. As the COVID-19 global pandemic continues to impact every aspect of our daily lives, both at work and home, I’m pleased to see that the heavy-duty trucking industry has, once again, been thrust back into the spotlight. Truck drivers, who…

Celebrating 20 Years of Service to the Heavy-Duty Truck Industry