Procede Software — What’s New — Events — Get to Know the Procede Team + our Technology at ATD Get to Know the Procede Team + our Technology at ATD One of the industry’s biggest events of the year is right around the corner, and the Procede team is looking forward to attending and exhibiting at NADA’s 100th anniversary in New Orleans. In just a few days, we will be networking with our industry peers, exhibiting in the ATD zone, and hopefully connecting with many of you. In addition to exhibiting, we are also looking forward to co-sponsoring and presenting the ATD Dealer of the Year Award for the third year in a row. Last year we had the pleasure of presenting Tom Bertolino, vice president of NorCal Kenworth, with this prestigious award. We are eager to help announce and award this year’s successor. If you or your dealership will be in attendance, we encourage you to come say hello to the Procede team at Booth #3309 and check out our newest release of Excede and the Lease-Rental Web App. Our certified partners Arcadium Technologies, Elite EXTRA, Graco, and Lincoln Lube will also be in attendance so be certain to stop by and say hi to them as well!